I've been reading a bit about an ongoing "controversy" between two service providers for blogs for lawyers. Much of the back and forth is about pricing, features, and services - but I do want to reiterate what is most important about a blog- commitment. To be effective as a communication tool, blogs do need to be updated often with relevant content. Unlike a web site, blogs are expected to have new content added frequently, I suggest at least weekly.
Here's nice list of attorneys with whom I work that blog, there website, their blog, and which platform they are using.
Gerald Kane
Owen Patterson & Owen
Steven Mehta
I'm sure this list will grow in the next few months.
Regarding platforms - I'm partial to Blogger, since that is what I am most familiar with tweaking it to my tastes - including customization of the graphics, title tags, and making it look "clean". But I've heard great things about WordPress. But the again, the real value comes from what the blogger writes - not the platform or design.
Thursday, July 9, 2009
Monday, July 6, 2009
Attorneys on TV - Recognizing FindLaw Clients
In the last few weeks of TV viewing, I've recognized two Los Angeles Attorneys (both Family Law Lawyers) solely because they are FindLaw Clients. First, on a A KCET (PBS) show called "Move Away, I noticed Rozanna Velen of Korol & Velen. I've embedded the segment here.
Before June was over, I saw another familiar face (I see the website at least once a week) - Stacy Phillips of Phillips, Lerner, Lauzon, Jamra, LLP. I haven't found an embedded version, but here's the link - http://www.etonline.com/index.html?tag=stacy-phillips.
Both the attorneys above are highly respected and very well known. I consider it a great thing that FindLaw has such esteemed clients, and I hope to see many more of our clients as legal experts in important and interesting matters.
Before June was over, I saw another familiar face (I see the website at least once a week) - Stacy Phillips of Phillips, Lerner, Lauzon, Jamra, LLP. I haven't found an embedded version, but here's the link - http://www.etonline.com/index.html?tag=stacy-phillips.
Both the attorneys above are highly respected and very well known. I consider it a great thing that FindLaw has such esteemed clients, and I hope to see many more of our clients as legal experts in important and interesting matters.
Thursday, July 2, 2009
Palmdale & Lancaster Personal Injury Site Launched
Congratulations are in order for the Second Website for Robert Starr- focusing on accidents & injuries in Palmdale and the surrounding high desert area. Also a quick shout out to the development team at FindLaw who were able to get this site out in less than 30 days after the team conference call (we started the whole submission process on 5/26, we had our call on 6/4 and the site officially launched today 7/2)!
Counting upgrades for his first site, this is actually the fourth time he has gone through the developement process - one reason why the site was efficiently brought online. It might not be too long before this most recent site is upgraded to a fully custom design - alhtogh I think it looks great and has a neat message with a bit of a geographic feel with the desert road.
Saturday, June 27, 2009
Michael Jackson - overall internet traffic & Lawyer websites
The news of Michael Jackon's death spread across the internet in a massive wave, fist being reports on the website TMZ.com. Right away, Twitter messaging increased two-fold, and the mass of search engine traffic even caused Google to take action (there was a few-minute shut-down for results of some search terms). Over the last few days, Internet radio stations saw a large increases in Michael Jackson songs being streamed, and YouTube videos of his performances and even fan tributes became top viewed. Even sales of his albums spiked- the top downloads from iTunes contained several works by Michael Jackson and/or the Jackson5. Much of the above info came from www.dailymail.co.uk.
Given that Michael Jackons has had an array of legal issues over the year: including family law, business law and criminal law matters - I decided to examine the search engine traffic flow to a few attorney websites - and yes -there has been an increase over the three days. This increase is due complexity of the search terms people are doing - because they are interested in the law as it may apply to Michael Jackson's estate, children, and even business dealings. Searches about custody and surrogacy, or insurance coverage, even about medical negligence are all relevant to Michael Jackson's death - but importantly, they are relevant when people who have legal issues directly affecting them are searching for information and legal help.
So the fact the we see this increase in attorney websites - may not mean any cases will come as a result for this short-term blast of traffic, but it does mean that properly developed lawyer websites do attract relevant keyword traffic. Thus, in the long run - qualified clients to come to law firms via the internet. Marketing with the internet- you can't "Beat It".
Given that Michael Jackons has had an array of legal issues over the year: including family law, business law and criminal law matters - I decided to examine the search engine traffic flow to a few attorney websites - and yes -there has been an increase over the three days. This increase is due complexity of the search terms people are doing - because they are interested in the law as it may apply to Michael Jackson's estate, children, and even business dealings. Searches about custody and surrogacy, or insurance coverage, even about medical negligence are all relevant to Michael Jackson's death - but importantly, they are relevant when people who have legal issues directly affecting them are searching for information and legal help.
So the fact the we see this increase in attorney websites - may not mean any cases will come as a result for this short-term blast of traffic, but it does mean that properly developed lawyer websites do attract relevant keyword traffic. Thus, in the long run - qualified clients to come to law firms via the internet. Marketing with the internet- you can't "Beat It".
Wednesday, June 24, 2009
California Trade Secret Legal Content Added to Los Angeles Law Firm's WebSite
Fisher & Tawlar, a Los Angeles Law firm, have added a very comprehensive section to their website regarding California Trade Secret Law. The added page describes trade secret dispute issues and recent information from the courts.
This content was written by attorneys at the firm and covers issues in detail; including information about non-compete agreements and customer lists. California is a very special state and several complications can arise that would require attorney intervention.
Check out the site and see how all the content works together to paint a compelling overall description of the firm's practice area.
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