On May 28th, Microsoft launched Bing - from the ashes of MSN Search. You probably have seen the TV advertisements, as there has been a big "push" to let everyone know. I decided to investigate the results so far - by analyzing the referring domains since June 1st to six websites that I consider to have very good visibility in search engines.
What I found - in 50% of the sites there was a two fold factor is visits from Bing.com vs. MSN from the previous period. However, this doubling amounted to no more than 3% of Search traffic.
So I will do another round of data compiling next month to see if Bing gains any more traction, or perhaps it will fall off as the TV advertising slows - by the way...did you know that a larger number of people use the internet while watching TV? I'm doing it right now, but if you want some stats on what percentage- feel free to use Bing.com, or Google, or Yahoo, or Dogpile, or.......
Wednesday, June 17, 2009
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